Internet Marketing for Green and Socially Conscious Busineses
June 28, 2009 by admin
Filed under Blog, Latest Thoughts
Ten years ago I discovered how serious the environmental crisis was and I have spent the last decade trying to find the best way in which I can make a difference. I have worked in non profits, taught at Oxford University, written books and given many talks in Europe and the US
Over the last 3 years I have reached the conclusion that the best use of my time is to integrate my experience in sales and marketing, consulting, teaching, writing and entrepreneurship to provide outstanding sales and marketing strategies for organizations that are dedicated to making a positive contribution to our society and planet. So I have developed a unique sales and marketing methodology for environmental and socially responsible businesses based on the following experience
• My track record as an Entrepreneur. I built my own computer business that I started in 1988, to over $50 million annual sales based on highly innovative sales and marketing systems. I know exactly what it takes to build a very fast growing business
• My track record as a Sales and Marketing Expert. For nearly 20 years I have provided high level sales and marketing consulting to very large businesses like British Telecom, British Airways and HSBC and also small to medium sized businesses and start-ups. I have trained over 1,000 sales and marketing executives, managers and professionals. For the last two years I have focused on developing powerful and innovative internet marketing strategies for Clients in the US
• My track record as an Academic. I taught environmental management and entrepreneurship at Oxford University where I was an Associate Fellow for over 4 years. I am currently the Green Thought Leader at the Marshall Goldsmith School of Management in San Diego, where I will also be teaching on their Green MBA program
• My track record in Green Business. I have worked in the environmental sector for 10 years and am owner or co-owner of 4 green businesses in Europe and the US.
Ultimately we have to completely change the way we live and work and there are many solutions available already. The challenge is getting these products and services into homes and offices, into the private and public sector across the world. So I intend to work with CEOs, business owners and other executives to help them build their businesses as rapidly as possible to make the biggest impact. This seems like the right thing to do and I welcome your help and support in my mission!