Bright Green Leadership and Green Marketing
July 12, 2010 by admin
Filed under Blog, The Lowdown on Green Marketing
It might seem that Bright Green Leadership is an unusual name for an internet marketing business. Maybe it sounds too grand or too general for a provider of online services?
So I want to explain the significance of the name. Firstly, Bright Green means a positive vision of the future when sustainable technology and practices are at the heart of our personal and professional lives. And leadership means taking action and mobilizing business to provide solutions to our most urgent environmental challenges.
Only Business can provides the finance, technology, talent and energy to bring about large scale and rapid change. A Bright Green Future needs the commitment of CEOs, senior executives, entrepreneurs, investors and other leaders. Otherwise it is difficult to envisage how we can make progress.
Bright Green leaders provide promote sustainability and profitability – the classic triple bottom line. I think that both outcomes are essential and, with this in mind, I have decided to focus my efforts on helping build responsible businesses. In particular, I want to help organizations with their green marketing and internet strategies. I believe that all green marketing would benefit tremendously from leveraging the full power of web platforms like social media and video. So, Bright Green leadership is a place where professionals can learn best practices for green marketing online and acquire the tools they need to grow.
Over the coming months we will be introducing a range of new services that will help you achieve your business goals, and please contact me at paul@brightgreenleadership.com if you would like to join our community and become a bright green leader yourself. I have spent the last 10 years working with green leaders and I hoe you will join me in our mission!
Incoming search terms:
- PHILOSOPHY OF GREEN MARKETING